Our dream

What is Walley toys?

Walley toys is a Quebec-based dog toy brand dedicated to offering high-quality products that elevate your dog's play.

Founded in January 2026 by two passionate co-founders, the brand was created with one simple goal: to bring joy to every dog through play, fun, and meaningful moments with their pawrents.

Rooted in quality, design, and a deep appreciation for dogs, Walley toys delivers toys that blend elegance, durability, and genuine delight.

Meet your founders

The passionate team behind every product

Vlad Furman

Vlad Furman

Founder & CEO

Vlad is a Quebec entrepreneur driven by ambition, discipline, and a deep commitment to quality. Guided by a hands-on approach and a strong attention to detail, Vlad remains closely involved in every step of the brand’s development, ensuring that each product meets the standards of performance, fun, and care that Walley toys stands for.

Jenny

Jenny

Chief Play Officer

Jenny is a Canadian Labrador and the heart behind Walley Toys. As the Chief Play Officer, quality-checker, and official tester, she ensures every product delivers what matters most: real joy, durability, and play that dogs like her truly love.

A look at our journey

An ambitious start

Walley Toys was founded in early January 2026, driven by a clear vision: to build a Canadian brand dedicated to creating dog toys that dogs genuinely love. From the very beginning, the focus has been on combining quality, durability, and thoughtful design to deliver products that bring real joy to every dog.

Growing Across Canada

Today, Walley toys products are sold in over 20 locations across Canada, spanning 4 different provinces. The brand continues to evolve and grow, introducing new designs and higher-quality products to meet rising expectations. With a clear vision ahead, Walley toys is committed to becoming the leading dog toy brand in Canada.